Dunn Tire has launched a new and enhanced
website at www.dunntire.com.
The new site is designed to make it quicker and easier for users to
find the information they need, while at the same time providing
the user with a more personalized experience.
“Our goal was to create a state-of-the-art website that gives our customers everything they need a in a tire web site,” said Chuck Haring, Director of Marketing and Advertising for Dunn Tire, “from education and research; to shopping and comparing; to choosing the right tire and reserving it at the most convenient store. We’ve made it very easy to use.”
Haring continued, “This website is designed with the user in mind. It provides detailed information in an intuitive and easy to use format to help users make smart decisions. We have great new features on this website and we’ll be making continual improvements to it based on customer feedback”.
The most used application on the web site, the “Find Your Tire” section, has been redesigned so users can quickly search for tires by vehicle type or by tire size. The results can then be filtered by manufacturer, season, price, warranty, sidewall, or performance rating. Descriptive information on each tire has also been expanded to help the user make the right tire decision for their needs. A real-time price quotation will calculate total price, and explain all that is included in Dunn Tires’ Out-The-Door price.
Tire education information is available through the Learning Center and the Dunn Tire blog; and current promotions are prominently displayed to help customers save money. More informational video and audio has been added to the site, and a “Financing” section has been added where users can now apply for instant financing, including six months interest free.
“Our web site is a direct reflection of improvements we’ve been making to our customer experience. We are confident our customers are going to love this new site”, Haring said, “Our goal is to continually improve the experience our customers have with us, and our website is one of the primary contact points we have with our customers. So it has to be good.”
Dunn Tire has been selling tires using “Out–The-Door Pricing” since the mid 1990’s has also repositioned how “Out–The-Door Pricing” is represented. It is now called “Out–The-Door Pricing” featuring “The Dunn Dozen”, the 12 products and services included with every tire sold at Dunn Tire.
The Dunn Dozen. 12 Items of Out-the-Door Pricing
- Mounting and Balancing
- Valve Stem and Tire Disposal
- Nitrogen Fuel Saving Inflation System
- TPMS reset on most vehicles (Tire Pressure Monitoring System)
- Nationwide road hazard warranty
- 24-hour roadside assistance
- 30 day exchange guarantee
- FREE lifetime Rotations
- FREE Lifetime Balancing
- FREE Lifetime Flat Repairs
- FREE Lifetime Alignment checks
- 200% Protection Guarantee